Tainan Display Manufacturing Center and Lab

Displays provide a window between people and the information universe. Humans crave information and we live in an era where digital information - entertainment, news, education, social networking, and much more – is readily available. Tainan Display Lab (TDL) lays a strategic role in employing deep display expertise to enable the next generation of displays. It is the world’s first combined display equipment manufacturing facility and R&D laboratory. The lab helps display makers transform their ideas into reality and pave the way for the next generation of displays.

TDL plays a key role in advancing improvements such as image resolution and quality, size increases, and new form factors as the display industry has evolved from CRTs to LCDs, and now to OLED. These innovations, along with reduced costs, have enabled new products and driven the proliferation of displays that create dynamic and stunning visual experiences for consumers.

The facility, which occupies about 5.1 hectares includes two cleanrooms and a laboratory. It is located close to customers in the Tainan Science Park, to provide fast support to our display customers throughout Asia.

Key Responsibilities

• Ensure that product market position is optimized, via timely product introduction, aggressive account penetration, appropriate pricing strategy and all other proper measures.

• Ensure that Applied Materials has current market data, including account potential, activity of competition, pricing and applications information.

• Identify customer’s strategy and HVP. Build up product & business strategy with DVS solution.

• Develop and maintain product roadmaps, competitive analysis with DPY/ CoO model.

• Define and manage product differentiation strategy and identify key sustainable differentiations that enable premium value pricing.

• Ensure that Manufacturing is supplied with accurate, timely information for planning build schedules. Supply all other required Applied organizations with accurate forecasts for their individual needs, as required.

• In conjunction with R&DE, ensure appropriate prioritization of the Applications Laboratory workload to maximize the effectiveness of demos & development to meet forecasted customer needs and Applied Materials' product strategies/goals.

• Ensure the timely response to all customer and internal inquiries, requests for quotes, specials and other specific requests in a manner which will allow Applied Materials to capitalize on available opportunities.

• Provide product and marketing support to the direct Sales force as needed. Ensuring a synergistic account approach and optimization of all opportunities for account penetration.

• Ensure the adequacy of current product lines to meet forecasted customer needs, and determine necessary actions to fulfill those needs, including modification of existing products, processes, etc., as needed. Where possible, enhance product life to optimize profit margins.

• Ensure that all needed market information is gathered and disseminated to appropriate Applied departments as required. Ensure the validity of all data reported.

Preferred Skill

• In-depth knowledge of display or semiconductor market and industry

• 3 + years relevant experience in Display / Semiconductor equipment

• Display / Semiconductor application and device knowledge.

• Excellent interpersonal, intercultural, technical, communication skills

• Superior negotiation skill and technical trade knowledge.

• Able to travel domestic or international frequently.

• Capable on multi tasks and overall project management

• Strong business and financial acumen

Great Place to work as Product Marketing at Applied Taiwan

• Great visibility globally and work with industrial top companies and visionary colleagues & leaders inside Applied.

• Career horizon is broadened into next gen technology, product development/roadmap, pricing strategy, and sales area.

Qualifications

Education:

Bachelor's Degree

Skills:

Certifications:

Languages:

Years of Experience:

4 - 7 Years

Work Experience:

Additional Information

Time Type:

Full time

Employee Type:

Assignee / Regular

Travel:

Relocation Eligible:

No

Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.